NEW YORK, Oct. 30 (Xinhua) — Beginning in November, McDonald’s will introduce its new generation of global packaging, the most comprehensive rollout in the Brand’s history, McDonald’s announced Wednesday in Oak Brook of Illinois. All 118 McDonald’s countries will participate in this rollout over the next two years, putting the Brand’s food quality story front and center and directly into the hands of customers — some 56 million every day. “Our new packaging is a fresh way of sharing McDon

Teaser: Glendale, Calif -- "Madagascar: Escape 2 Africa" has scored the best opening day for a U.S. film in Russia and set the record for biggest opening day of all time in Ukraine. Story: DreamWorks Animation SKG Inc. announced the box-office achievements Friday. In Russia, the animated animal film opened on 841 screens, grossing $2.81 million. In Ukraine, it opened on 92 screens and grossed $396,000. "These numbers are confirmation of the worldwide popularity of the characters from th

We had a wonderful “partners” Celebrate Oklahoma Voices (COV) workshop this week on Thursday and Friday in MidDel Schools. These are just two of the amazing stories our participants created in a very short and concentrated time together. Scott Charlson created “A Few Sketches of Minnie’s Cafe,” telling the story of his grandmother and her informal encounters with legendary Oklahoma musician Woody Guthrie: Find more videos like this on Celebrate Oklahoma Voices! Scott had told me about this

When I started this little book club, I did so with the intention of creating a forum in which avid readers could gather to discuss works in the fields of science fiction and fantasy (and, later, horror). Well, to my delight, a goodly number of you took the time to participate, reading one, two, sometimes all three selected books and then joining in on the ensuing discussions. In time, these tri-monthly discussions grew as we welcomed more members and, eventually, several authors and editors who

Startup Storytelling - Create A Business Worth Talking About, And Tell Stories About Your Startup Posted in October 31st, 2008 Category:Entrepreneurialism This is one way to approach the whole of business startup, I think. In fact, it is one way of considering your value proposition. If your business is not worth talking about, then you should probably not start at all. But your business is worth talking about. Avoid second-hand stories, because yours must differentiate you. They [...]